Yesterday’s announcement of the investment by Waste Management Inc., the largest recycling company in the U.S., and the merger of Recyclebank with Greenopolis, is a really big deal for recycling. With these companies combined you have a powerhouse investment that is guaranteed to increase recycling rates across the nation.
Besides being a marriage made in recycling Heaven, here are 10 reasons why this is so awesome:
Reason 1 – Recycling Call of Duty: Green Ops
The merger includes Waste Management’s Greenopolis social recycling platform, which operates over 1,000 interactive recycling kiosks across the U.S. Through both an online website and on-street kiosks, Recyclebank members can now go crazy tracking the good they’re doing for the planet.
Reason 2 – Get Your Game On
Also included is Oceanopolis, Greenopolis’ companion Facebook game that encourages players to build a sustainable community. This means that Recyclebank members can now fight pollution through virtual game play.
Reason 3 – A Picture is Worth a Thousand Reward Points
RecyclePix, a social recycling and photo sharing app for iOS and Android devices that rewards users for recycling and sharing their positive actions with friends, is another part of this sweet deal.
Reason 4 – A Triple Threat
The combination of Waste Management, Recyclebank and Greenopolis has the potential to triple the amount of material that is recycled throughout the entire United States…and beyond!
Reason 5 – Easy Access
Recyclebank members will now have easy access to over 1,000 of Waste Management’s Greenopolis recycling kiosks. These kiosks are located at supermarkets, gas stations, pharmacies, convenience stores, stadiums, schools and other buildings.
Reason 6 – Get More Rewards
Waste Management’s 20 million customers will begin to have access to Recyclebank’s green rewards program, which features discounts and deals from over 3,000 local and national businesses. Combine this with the Greenopolis Rewards Program, which provides offerings from more than 10,000 retail partners, and you have hit the rewards jackpot!
Reason 7 – Recycling Just Got More Fun
By bringing together Waste Management’s collection and recycling assets, Greenopolis’ social recycling technologies and Recyclebank’s community and online rewards program, customers now have more rewarding, interactive and engaging ways to participate in recycling.
Reason 8 – Positive Impact on the Environment
This new deal allows Recyclebank and Waste Management to empower tens of millions of individuals to make a significant, on-going and measurable collective impact on the environment. How could this be a bad thing?
Reason 9 – Less Waste, More Space
More recycling means less waste. Less waste means more space. More space means more trees. More trees mean cleaner air. You get the picture.
Reason 10 – Dynamic Duo
Just as Batman and Robin are a superhero dynamic duo that fights crime, Recyclebank and Greenopolis will be a dynamic duo that fights waste. No spandex costumes necessary.