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e-waste

Apple’s New Recycling Program Offers Gift Cards in Exchange for Old Equipment

In 2005 Apple began offering a 10% discount on new iPods if you brought your old one to an Apple retail store. Now the consumer giant is offering an even better incentive that includes iPhones, iPads, Macs and PCs: bring them in and you can get an Apple gift card.

According to the Apple website the Reuse and Recycling Program policy states:

“Turn that iPhone, iPad, or computer — Mac or PC — you’re not using anymore into something brand new. Send it to us and we’ll determine if it qualifies for reuse. If it does, that means your device has monetary value that we’ll apply to an Apple Gift Card, which you can use for purchases at any Apple Retail Store or the Apple Online Store. If your iPhone, iPad, Mac, or PC doesn’t qualify for reuse, we’ll recycle it responsibly at no cost to you.”

The company used to charge a small fee to recycle old Macs and PCs, but now they will do it completely free.  The company has partnered with WeRecycle! , an e-waste recycling company. All you have to do is call 877-712-2405 to receive a free prepaid shipping label. Then you pack up the old equipment and send it off.

Whether you decide to recycle your old gadget for free or in exchange for a gift card, this is a great incentive to Apple customers. Either way you’re reducing the amount of e-waste you put in landfills.

Want to see if your old equipment is eligible for monetary value? Get started here.

About Trish Broome

Trish is a half Korean hip hop head who writes satire music articles on The Rap Insider and muses over culture and diversity on Mixed Nation. In her spare time you can find her eating kimchi or tweeting at @TheGreenGroove.

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